Directed at international providers and student recruitment agents of secondary, boarding, high school, academic summer camp, foundation and junior programs, the inaugural event welcomed 417 participants from 313 organisations to Long Beach, California.

“It was great to have a high school agent-focused event for my sector”

Markus Badde, CEO of ICEF, explained that due to the demand for foreign higher education qualifications, the market for secondary studies abroad has grown steadily over the past decade.

“Most major study destinations continue to report strong growth in enrolment for foreign diploma-seeking students,” Badde noted.

“A number of our secondary education customers – providers as well as secondary focused agents – have been asking us for quite some time now to organise a specific ICEF event catering to this market.”

Read more : Kerrie Kennedy : The PIE News : 10 February 2020